Description: Conquest of Cool : Business Culture, Counterculture, and the Rise of Hip Consumerism, Paperback by Frank, Thomas, ISBN 0226260127, ISBN-13 9780226260129, Like New Used, Free shipping in the US Looks at advertising during the 1960s, focusing on the relationship between the counterculture movement and commerce
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Book Title: Conquest of Cool : Business Culture, Counterculture, and the Rise of Hip Consumerism
Number of Pages: 322 Pages
Language: English
Publisher: University of Chicago Press
Item Height: 1.4 in
Topic: Political Ideologies / Radicalism, Marketing / General, Consumer Behavior, Modern / 20th Century, Commerce, Popular Culture, Advertising & Promotion
Publication Year: 1998
Illustrator: Yes
Genre: Political Science, Social Science, Business & Economics, History
Item Weight: 15.1 Oz
Item Length: 9 in
Author: Thomas Frank
Item Width: 5.8 in
Format: Trade Paperback